Category: Hiring

Desperately Seeking Unicorn

I was doing research for my Sirius Decisions Technology Exchange keynote session earlier this year, and came across a real job description for a Sales Operations Analyst that cracked me up. The company shall remain nameless, but needless to say, they want everything: B.A. or B.S. degree or equivalent 5-10 years solid sales operations experience […]

Framework for Hiring Growth Marketers

My career path in Marketing is far from typical – I came in to it from a product management role at a research firm, and until for a long time was always in a technical or operations-focused marketing role. As I have matured as a marketing professional I’ve focused my career specifically on driving rapid […]